“Trombone Player Wanted” by Marcus Buckingham; An Interview with Dawn Mahoney

“Trombone Player Wanted” by Marcus Buckingham; An Interview with Dawn Mahoney

Tell us about yourself and what you do for a living: I am so glad you asked! I have the most rewarding career. I spend part of time designing learning, with my priority being high levels of interaction that motivate the learners to want to learn more, sprinkled with plenty of opportunities for them to define their own personal “aha!” moments. And, part of the time I spend it working with teams of people, engaging them in conversations about how to be stronger together. What can be better than that? What book would you like to discuss in this interview? I had so many books in mind when I was asked to do this book review, it was tricky to narrow it down to the “one”. The final three: You Don’t Need a Title To Be A Leader, by Mark Sanborn; Soup, A Recipe to Nourish Your Team and Culture, by Jon Gordon; and Trombone Player Wanted, by Marcus Buckingham. I recommend them all, but Trombone Player Wanted, which isn’t really a book at all, is what I’d love to introduce you to. It is actually a series of video DVDs with a companion guide and a message for us all. What drew you to that book?  What did you hope to get from it? I have been a fan of the work Marcus Buckingham and the Gallup organization had been doing on employee engagement and strengths, for quite some time.  For example, the groundbreaking Q3 assessment deployed in organizations across the globe, seeking to measure the level of employee engagement, instead of employee satisfaction. Later, the Strengthsfinder caught...
Personal versus Facebook Fan Page: Which is Best for Your Business?

Personal versus Facebook Fan Page: Which is Best for Your Business?

You’re a small business owner, entrepreneur, direct sales leader, or a freelancer who is selling products and services. The first thing you do is determine who your target audience is and where they’re hanging out.  Ten out of ten times (well, maybe 9 out of 10) the answer is going to be social media. If your prospective clients are on social media it only makes sense to market your business on social media. You’ve had a personal Facebook for years. No problem. BIG PROBLEM! Facebook personal timelines and Facebook Business Fan pages are as different as night and day. Sure, they look the same. You have something to say … You create a status update … post it … and people will reply. BAM! Engagement at its finest. WRONG! 3 main reasons that people give for wanting to promote their business on their personal Facebook page actually make a ton of sense: I’ve already built a following of family and friends so why start over? I want to be authentic and “real” so I don’t want to create a business page that will seem too stuffy. I’m the only one who is going to be using it so I don’t need the capabilities that a Fan Page offers such as assigning an Admin, Moderator, or Editor. And if it was that simple than this would be the shortest blog post ever but it’s not that easy. Your personal page is definitely already active with friends and family but are they your target audience? Sure, they support your business and will help spread the word but after you promote to...
The Success Principles by Jack Canfield; An Interview with Annette Vaillancourt, Ph.D

The Success Principles by Jack Canfield; An Interview with Annette Vaillancourt, Ph.D

Tell us about yourself and what you do for a living: I’m Annette Vaillancourt, Ph.D, the Elite SoulMate Coach. I help saavy, successful singles unleash the power of their subconscious mind to attract the love of their lives.  I am the author of “How to Manifest Your SoulMate with EFT: Relationship as a Spiritual Path” and the host of the online radio show, “Manifest Your SoulMate with EFT.”  My work is inspired by Rumi’s quote, ““Your task is not to seek for love, but merely to seek and find all the barriers within yourself that you have built against it.” After being a marriage counselor for 24 years, I got tired of trying to fix “broken” marriages.  So, I decided I’d help people get started on the right foot, clear all their inner barriers to manifesting their SoulMates, and give them the tools they needed to shift from infatuation to spiritual partnership. I offer my clients a wide variety of mind/body techniques from which to choose to achieve their goals.  Among the transformational tools that I employ, I find  EFT (Emotional Freedom Techniques) to be the easiest to learn, practice and achieve amazing results.  For example, I have used EFT personally to: Manifest an unexpected $70,000 Lose 70 pounds Earn a Brown Belt in Shotokan Karate Cure myself of plantar fasciitis Sell two homes myself to the first buyer who walked in the door Write my first book in 6 months What book would you like to discuss in this interview? The Success Principles: How to Get From Where You Are to Where You Want to Be by Jack...
The Referral Engine by John Jantsch: An Interview w/ Renee Schofield

The Referral Engine by John Jantsch: An Interview w/ Renee Schofield

Tell us about yourself and what you do for a living: I am the owner/manager if TSS, Inc, an occupational health and safety company. We specialize in drug and alcohol screening, along with safety training for various industries. Ultimately, we are a connector lego block for business. Helping them achieve their goals by reducing risk and empowering their staff to take safety seriously. What book would you like to discuss in this interview? The Referral Engine by John Jantsch What drew you to that book?  What did you hope to get from it? Jantsch has an amazing way to bring marketing to you in a manner that makes it less intimidating. I like his no nonsense style, his real approach . His authenticity comes through in all of his books. If you could give us a few take away messages that you were able to successfully put into practice what would they be? John gives you the script to go market your company. The idea is to get your business marketing itself. Each chapter has a different thing you can run with: Core story, testimonials, blogging, how to do interviews (and when and why), and so very Important in today’s world, social media. He also puts out his favorite resources each week via email, which I receive. John is truly about helping you get where you want to go. I appreciate that in an author. How do you feel this book has helped you within your business? We have utilized something from every chapter at one point or another. And then I go back and re-read it and re-energize...
“Good Leaders Ask Great Questions” John Maxwell: An Interview with Sardek P. Love

“Good Leaders Ask Great Questions” John Maxwell: An Interview with Sardek P. Love

Tell us about yourself and what you do for a living: I am a father and a husband to the best darn family on the planet. Additionally I am the President and Founder of Infinity Consulting and Training Solutions – a trusted global management consulting firm based in Manassas, Va. I partner with our clients to provide customized solutions designed to improve their productivity, operating revenue, cost management, and profitability. We specialize in leadership development, employee engagement, human performance improvement, and training and development. In short, we help our clients invent the future by delivering results that endure. What book would you like to discuss for this interview? Yes, John Maxwell’s book entitled Good Leaders Ask Great Questions is an excellent book. What drew you to that book?  What did you hope to get from it? While working with clients, in the past three years I noticed managers were asking few to no questions of their employees. If they did ask questions, the questions asked were fairly ineffective. This led me to start conducting research as to why managers were consistently demonstrating poor questioning skills. As it turned out, very few have ever had the quality of their questions evaluated. That led me to see what resources existed on the topic, and there were very few books and other resources to provide guidance on such a critically important skill. Obviously John Maxwell recognized existence of the same gap, and I was excited to learn that he was publishing a new book designed to address the gap. What I hoped to get out of the book was a comprehensive and...